Service  /  Expert Quote Links

Expert quote links.

Choose the level of coverage that fits your goals.

  • Earn links from powerful and trusted publishers.
  • Build E-E-A-T for search and visibility in AI answer engines.
  • Hands off and done for you.
Process  /  How it works

You define the experts. We handle the rest.

This is a fully done-for-you service. You give us the personas we should represent, and we respond to relevant journalist queries with authoritative answers that can land powerful links. It takes time — there is always a lag while journalists publish — but the links are editorially earned and genuinely worth the wait.

01
We define the personas

During onboarding you tell us the identities we should use: one expert, several, or the face of the business. We capture their expertise, credentials and the topics they can speak about with authority.

02
We monitor journalist queries

We watch journalist request platforms for queries that match your personas and industry. We only respond when the opportunity is genuinely relevant and the answer can add real value.

03
We craft authoritative answers

We write a clear, credible response that sounds like your expert and gives the journalist something they can quote with confidence. The focus is accuracy, not sales fluff.

04
Journalists publish and link

When a journalist uses the quote, you get a link from a trusted publication. We cannot control when pieces go live, so there is a natural lag, but the links we earn hold their value.

05
We report and refine

You get a full report of placements and unlinked mentions. We refine the personas and targeting as we learn what works, so the campaign keeps improving over time.

I have been delighted with Forte Analytica's cost-effective expert quote service. In a few months we earned six links from the Washington Post, Forbes, CBS News, the Daily Mail and others.
Hans Mast
Hans Mast
Travel Expert, Head of Digital at Golden Rule Travel
Why it works  /  The benefits
Power from authorities

Get links from highly authoritative publications. They build the expertise, authority and trust signals that lift rankings and get you cited by AI answer engines.

Sleep at night

Links are editorially earned, so they hold up over time against Google's link spam algorithms.

Brand mentions

Boost social proof and give AI answer engines the brand signals they weigh when deciding who to mention and cite.

Moat building

Make your website more defensible with links from domains your competitors will struggle to replicate.

Time saver

Hand the hard work to a team who have placed links for 20+ years, and get your time back.

Designed for all

Suitable for SMBs through to in-house consultants and agencies, at a scale that fits your goals.

FAQ  /  Common questions

Answers before you ask.

What platforms do you monitor for journalist requests?
We monitor several sources of journalist requests, including SOS, Qwoted, Featured, and Source Bottle.
Where do most links point to?
Journalists typically link to the homepage using branded anchor text when they cite a source.
Is there any control over anchor text?
No. Journalists usually use a company or personal name as the anchor text.
What publications have you earned links from?
We have secured links from publications such as Forbes, Fortune, Readers' Digest, Daily Mail, Insider, Realtor, Homes & Garden, Parade, CMS Wire, and many more.
Is it possible to get links faster?
Velocity is dictated by journalists and their editorial calendars, so we cannot guarantee faster delivery. That said, your first link could land sooner than average.
Can clients check journalist responses before they are sent?
No. Reviewing every response would slow us down and reduce your chances of inclusion. Our policy is to respond accurately and to avoid controversial subjects.
Do unlinked mentions have any value?
Yes. Even without a link, a mention helps establish you as an authority in your industry and feeds the brand signals AI answer engines weigh.
Are there any industries you do not work with?
We do not work with clients in adult, casino, CBD, gambling, or pharmaceutical industries.

Ready to make expert quote links your forte?